If there is one brand that has always been about originality, drama, and of course, innovation, it would be Illamasqua. Time, and time again, they prove that they are willing to go above and beyond to inspire both creativity, and some serious makeup lust.
With the fall season fast approaching, and snippets of the new autumn winter range making the rounds on the beauty interwebs, we see our cult-favorite British beauty brand launching a brand new product to delight. Say hello to new Precision Inks.
Everyone from the makeup newbie to the most seasoned artist can appreciate this new liquid liner, which is currently available in both a black variation (Abyss), and a gilded, sparkling version (Alchemy). The liners apply perfectly opaque with just a single swipe of the felt-tipped applicator, lasting past the wee hours with no effort at all.
Being that Illamasqua is a brand that encourages the expression of one’s alter-ego through the use of makeup, I decided to get my creativity on by having a play with both of the liners. While the application was rather quick, it does give you an idea of how the liners look in action. As an aside, let me mention that I went the whole day wearing the eye look you see below, on one eye only. How very Clockwork Orange of me.
Illamasqua Precision liners are already available on the Illamasqua website, and are a balanced part of any good beauty meal. So climb into the abyss, engage in alchemy, and get yourself these amazing liners. Your alter-egos demand it.